SyCo and Google TV. Two new Joint Ventures

A recent example of a joint venture between an individual and a large music company is that of Simon Cowell of the X factor fame and Sony. They have teamed up (for five years) under the name of SyCo to oversee all of the acts discovered on his shows and any new acts he will be devising during this period. This is not going to be the year the industry music died.

Nor can anyone say Television is dead especially after the news that Google has also teamed up with Sony to take on formally failed attempts to marry TV with the Internet.

New examples for  joint venture opportunities appear  every day in all walks of life. As a strategy it is golden. Constantly look around  with the joint venture mindset and you will never be short on possibilities that can be put together for the benefit of all those involved.


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